1930 Model 734 Boat-Tail Speedster
384.8 cu. in. straight eight. 125 BHP @ 3600 rpm. 4-speed manual transmission. Mechanical drum brakes. 134” Wheelbase. Curb weight 4,250 lbs. $5200 when new.
Packard’s 1930 Model 734 Boat-Tail Speedster series was designed with three things in mind: quality, speed, and style. They were built in Packard’s own new custom body shop located right on the campus of the East Grand Boulevard plant. The successor to the beloved 626 Speedster, the 734 was a low slung machine capable of speeds in excess of 100 miles and hour, a rare feat for its time. The 734 Speedster was offered as a Boattail, Phaeton, Sedan, and Victoria Coupe, with a Roadster body offered later in production.
A total of 150 734 Speedsters were produced in all body styles in 1930; the series was discontinued in 1931. It is believed that thirty-nine Speedster boattails were built, of which only eleven survive.
In 1930… First FIFA World Cup. George Washington dedicated on Mount Rushmore. First diesel automobile trip is completed by Clessie Cummins. The Great Depression caused many businesses to close, and people lost their savings in the stock market crash. Nearly a third of the banking system failed between 1930 and 1933. This led to lower demand for goods and services, which caused businesses to cut back on production and lay off workers. A wave of bank failures began in Louisville, Kentucky in 1930 and spread across the country. Unemployment was 8.% in 1930 and climbing. Cost of a house: $7415. Average income: $1970. Gallon of gas: $0.10. Average new car: $700.
Quality, Speed, Luxury: 1930 Model 734 Boat-Tail Speedster
The Great Depression, begun in 1929, continued to deepen in 1930. President Alvan MacAuley of Packard wrote the following in the 1930 company annual report:
The business depression became more general and of deeper proportions during the year 1930, and the automobile industry, including Packard, reduced Its rate of production in line with decreasing sales demand. Yet our Gross Profit was 26.9% of Sales, comparing well with the 1929 percentage which was 27.2. The maintenance of this gross profit to sales indicates the substantial economies obtained through watchful control of our overhead and improvement in our operating efficiency. Our manufacturing facilities, tools and equipment continue to be maintained at the same high standard and are as fine as are available. These help us to both reduce costs and improve wherever possible the quality and workmanship required for Packard products.